July 4th, 2003


ArsDigita: An Alternate Perspective


michael.yoon.org > ArsDigita: An Alternate Perspective

ArsDigita: An Alternate Perspective
by Michael Yoon (June 15, 2003)

... Around this time, I was a member of the product team, led by Richard Buck, an Oracle refugee, recruited by the VCs. Richard Buck's arrival gave everyone great hope (could he revive the software so poorly mismanaged by Michael Yoon that it was way behind schedule and didn't meet any of our clients' needs?).

-- Eve Andersson, Diary of a Start-Up

I include this quote to make it clear from the outset that I am not objective about ArsDigita. I will do my best to include verifiable facts, in an effort to create a credible account of what went wrong at ArsDigita, albeit, from a different perspective than Eve's. To quote another ex-ArsDigitan: "There is not necessarily one truth; there may be many truths." (Philip and Alex's Guide to Web Publishing, Chapter 1).

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